How Words Can Make Your Product Stand Out (Google I/O ’17)


6 thoughts on “How Words Can Make Your Product Stand Out (Google I/O ’17)

  1. Probably one of the most insightful design talks of I/O'17. Loved the way Allison Rung illustrated the importance of good UX writing!

  2. Yes! "Focusing on the user starts with the content." "Choosing the right words." UX writers and especially editors are incredibly important.

  3. This is super helpful. I'm planning to reference it in a talk I'm giving about writing for mobile apps. You guys should upload the slides somewhere. 🙂 Thanks.

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