Big Sur tourism boom


ROOM. MEANTIME, BIG SUR IS — X. EXPERIENCING A TOURISM BOOM RIGHT NOW. THE OWNER OF THE BIG SUR RIVER INN TELLING ACTION NEWS TODAY THAT IT STARTED TWO YEARS AGO, AND THIS SUMMER HAS BEEN THEIR BEST YET. THE RIVER INN SAYS ITS ROOMS HAVE BEEN AT FULL CAPACITY SINCE MAY, AND IT HAS HAD TO BRING ON MORE STAFF FOR LONGER PERIODS OF TIME THAN EVER BEFORE. RICK ALDINGER: IT’S BEEN AN AMAZING SUMMER, BUSIER THAN WE’VE EVER BEEN. MORE PEOPLE ON THE HIGHWAY MORE PEOPLE AT THE RIVER INN MORE PEOPLE AT THE BEACHES. ERIN: RICK ALDINGER, GENERAL MANAGER AT THE BIG SUR RIVER INN SAYS SEVERAL FACTORS ARE AT PLAY: THE WEATHER HAS BEEN SUNNY ALMOST ALL SUMMER, MORE PEOPLE SEEM TO BE SHARING THEIR EXPERIENCES ON SOCIAL MEDIA, AND THEY ARE SEEING A LOT MORE TOURISTS FROM ASIA, CHINA IN

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